# Principals: the people on your program > Meet the SourceSquid principals: sourcing, quality, ESG and product specialists who stay with your program from brief to container, in ten languages. Source: https://sourcesquid.co/principals/ Principals # Named people. Personal accountability. SourceSquid is led by a founder with fifteen years of sourcing, vendor development and quality work across India, China and Vietnam, with senior specialists in ESG, ISO systems and product. You work with them directly, from the first call to the last container. [Talk to a principal](https://sourcesquid.co/contact/) [How we work](https://sourcesquid.co/how-we-work/) What we stand for ## Our principles 1. 01**We name the factory.** Every shortlist carries the manufacturer, its address and its evidence. 2. 02**We show the evidence.** Photos, measurements and reports behind every recommendation. 3. 03**We tell you first.** Updates arrive before you need to ask for them. 4. 04**We stay to the container.** The principal who scopes your brief sees it loaded. 5. 05**We speak the floor’s language.** Ten languages, so nothing is lost between your office and the line. The people on your program ## Engineers who have stood on the factory floor. You work with named principals, not a call centre. The person who scopes your brief stays with it through to shipment. ### Anirudh Founder and Director 15 years Supply chain engineer with 15 years in strategic sourcing, vendor development and quality. Before founding SourceSquid in 2019 he drove vendor localisation and cost programs in sourcing and procurement at Stanadyne India; he later headed the supply chain for Woosh Air Products, where he set up manufacturing and a ten-person team in India. Qualifications * MBA, Operations and Supply Chain Management * B.E., Electronics and Instrumentation * Lean Six Sigma Black Belt Experience * Woosh Air Products, Head of Supply Chain * Stanadyne India, Sourcing and Procurement * Gammon India, power infrastructure projects Strategic sourcingVendor developmentCost and TCO reductionProcess excellence ### Madhu Ravi Strategic Advisor, ESG 10+ years Sustainability, risk and compliance leader with more than ten years across Europe, Asia-Pacific and the Americas. She heads sustainability, risk, controls and compliance at a listed clean-energy company in Munich, after directing governance, risk and compliance at an international e-commerce group and six years in risk and compliance services at KPMG. Qualifications * MSc, Sustainable Resource Management (TU Munich) * B.E., Electrical and Electronics Engineering * Certified Sarbanes-Oxley Expert * Indo-German Young Leader, 2024 Experience * Head of Sustainability, Risk and Compliance, listed clean-energy company * Director, Governance, Risk and Compliance, e-commerce group * KPMG, Risk and Compliance Services * Allianz, Group Sustainability CSRD and double materialityGHG Protocol and climate targetsEcoVadis and CDPInternal controls and compliance ### Pravin Prakash Quality Systems and ISO 14+ years Quality and compliance specialist with more than 14 years across global sourcing and testing, inspection and certification. He leads business development for an international testing and inspection group, previously served clients at Intertek, and began his career in export merchandising for European and US retail programs. Qualifications * Lead Auditor: ISO 9001, 14001, 45001, 27001, 50001, FSSC 22000 * Lead Verifier: ISO 14064-1, -2, -3 * Lean Six Sigma Black Belt * Project Management Professional (PMI) * MBA, Supply Chain Management (NMIMS) Experience * Head of Business Development, international TIC group * Intertek India, Assistant Manager * Merchandising for European and US retailers ISO management systemsTesting, inspection and certificationSupplier qualityExport merchandising ### Dino Anandh Product & Growth 9+ years Product and growth leader with more than nine years building AI-driven, data-intensive products in fintech and SaaS. As DGM Product and Growth at Shriram Finance he led the Shriram One app past ten million installs; earlier roles include GreedyGame, ASG Technologies, Wipro and Zoho. At SourceSquid he shapes the tools, dashboards and client views behind every program. Qualifications * B.E., Electrical and Electronics Engineering Experience * Shriram Finance, DGM Product and Growth * GreedyGame, Product Manager * ASG Technologies and Wipro * Zoho, Product Marketing Product strategyData pipelines and dashboardsAI-led decision systemsGrowth and lifecycle * Lean Six Sigma Black Belts * MBA, Operations and Supply Chain * ISO 9001 · 14001 · 45001 lead auditor * CSRD and GHG Protocol reporting * ANSI/ASQ Z1.4 sampling * Offices in Bengaluru and Ningbo * NDA before any drawing Company details ## A registered Indian company, on the public record. SourceSquid is the trading name of Sourcesquid Global Private Limited, incorporated in Karnataka on 28 May 2019 and recognised as a start-up by India's Department for Promotion of Industry and Internal Trade. Each identifier can be checked on the official portal: MCA for the CIN, the GST portal for the GSTIN and DGFT for the IEC. Legal name Sourcesquid Global Private Limited Incorporated 28 May 2019, under the Companies Act, 2013 CIN U74999KA2019PTC124693 GSTIN 29ABCCS1260L1Z5 IEC ABCCS1260L DPIIT recognition Start-up certificate DIPP162611, issued 12 April 2024 Offices Bengaluru, India · Ningbo, China Ten languages ## We speak the factory floor's language. From Tiruppur to Ningbo, our team briefs supervisors and inspectors in their own language, so specifications land exactly as you wrote them. * **English** English * **हिन्दी** Hindi * **தமிழ்** Tamil * **ಕನ್ನಡ** Kannada * **తెలుగు** Telugu * **മലയാളം** Malayalam * **मराठी** Marathi * **ગુજરાતી** Gujarati * **ਪੰਜਾਬੀ** Punjabi * **中文** Mandarin Meet us ## Talk to the person who will run your program. [Talk to a principal](https://sourcesquid.co/contact/)